Mufti, S. K. and Aprianingsih, A. (2022) “Customer Analysis Using Business Buying Behavior Framework to Develop a B2B Marketing Strategy for User Experience (UX) Studio, Uxgala”, European Journal of Business and Management Research, 7(1), pp. 73–77. doi: 10.24018/ejbmr.2022.7.1.1198.