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ISSN: 2507-1076 (Online)
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Proposed Marketing Strategy to Increase Re-Visit Intention and Purchase Intention of Tourist in Yogyakarta: Case of CV. Jogja Jalan Jalan
Mohammad Nur Hidayat Roffik, Satya Aditya Wibowo, Ilma Aulia Zaim
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Factors that Influencing Revisit Intention to Japan towards Japanese Culture Enthusiast
Josephine, Bianca Wijaya Utama, Willy Gunadi
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Analyzing the Impact of Artificial Intelligence and Sustainability on Gen Z Consumer Purchase Intentions: A Case Study of L’Oréal Cosmetics Indonesia
Lyanlie Winarto, Anggara Wisesa
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Factors Affecting Small Entrepreneurs’ Intention to Implement Green Production Processes
Yusef Widya Karsana, Francisca Reni Retno Anggraini, Franciscus Asisi Joko Siswanto
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Technology Admission in Education and Online Entrepreneurship Training at Micro, Small, and Medium Enterprises
Neti Budiwati, Rennyta Yusiana, Elsa Yulandri, Pitri Yanti
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Influence of Integrated Marketing Communication on Revisit Intention with Visitor Satisfaction as a Mediator
Pribanus Wantara, Alvin Sugeng Prasetyo
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Mediating Role of Customer Relationship Quality between the Customer Value Co-creation Behavior and Customer Loyalty
Adel R. M. Rayan, Ahmed Sayed Mohamed Sbaie, Yasser S. A. Hussien, Hadeer Murad Mabrouk
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SMEs’ E-Commerce Adoption and Customer Responsiveness: A Test of Miles and Snow’s Typology
Joshua Ofori-Amanfo, Florence Newman, Prosper Konlan, Juliet Siaw
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Electronic Word-of-Mouth Analysis and its Impact on Purchase Decisions: Studies on “Millennial and Z” Generation
Slamet, Ahmad Ulil Albab
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Does Tax Audit Enhance Tax Compliance? The Role of Tax Education and Fear-Appealing Messages
Richard Oduro, Josephine Frimpong, Emmanuel Ewusi Mensah
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Unveiling the Nature of Entrepreneurial Opportunities: A Systematic Exploration through Conceptual Framework Development
Rosa Mehrabi
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Can’t Stop, Won’t Stop Online In-Game Purchase on Mobile Phone: The Role of Flow Experience and Gaming Addiction (2024)
Dimas Indrayanto Putra, Raka Bayu Naweswara, Willy Gunadi Willy
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Should Your Brand Go Sustainable: The Case of Skincare Brand in Indonesia
Andreas Reynara Prasidha Putra, Putu Devi Anjani Putri, Rini Setiowati
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Influencing Factors of K-Drama Satisfaction and their Impacts on Fanaticism and Behavioral Intention
Jacinda Sukendi, Randi Kosim Siregar, Susi Cristhyn Wansaga, Willy Gunadi
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Factors Influencing Indonesian Consumers’ Behaviour in Fashion Renting
Trixie Latitia Themadjaja, Willy Gunadi
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Matching of the Project Manager’s Approach and the Project Delivery System to Achieve Project Success in Yemeni Projects
Fahd Mahmood Mohammed Nasser, Nahg Abdulmajid Alawi, Abaidullah Mustaffa, Asniza Yusuf, Abd Al-Aziz Al-Refaei, Mahmood Fahd Mahmood Mohammed
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Impact of Digital Advertising Strategies on the Competitive Advantage of SMEs in KSA
Laila Khaled Bin Khunin, Iyad Abed Al-Fattah Al-Nsour
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Determinants of ICT Adoption in Business for Emerging SME Entrepreneurs in Indonesia
Muhammad Noor Ardiansah, Sri Murtini, Rani Raharjanti, Ulfah Hidayati, Ahmad Wafa Mansur
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Role of Job Stress in Mediating the Influence of Role Conflict on Job Satisfaction of South Kuta District Office Employees
I Dewa Gede Anom Dwipayana, I Gusti Made Suwandana
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How do Brand Image and Service Quality Influence Tourist Buying Decisions and Satisfaction at Puri Saron Madangan Hotel, Bali, Indonesia
Ni Luh Putu Agustini Karta, Ni Kadek Ayu Saptawati, I Ketut Putra Suarthana, Raden Ayu Rani Kusumo Wardani
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Are Board Member’s Strategic Orientations Associated with Customer Focus? Empirical Evidence from Insurance Companies in Uganda
Hannington Businge, Vincent Nyasaka Machuki , Evans Aosa, James Muranga Njihia
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Implementation of Theory of Reasoned Action (TRA) to Understand Factors that Influence Working Mothers to Rent Breast Pumps using PLS-SEM
Santika Wiguna, Dina Dellyana
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Effects of Green Human Resource Management and Green Transformational Leadership towards Employee Sustainable Performance through Employee Green Behavior at Mercu Buana University
Kusmiati Zulfa Aulia, Lenny Christina Nawangsari
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1 - 23 of 23 items
