Impact of Digital Advertising Strategies on the Competitive Advantage of SMEs in KSA

Exploring Barriers to Entrepreneurship among Unemployed Educated Youths in Bangladesh

Leisure time: Behavioural Factors, Course of Life and Lifestyle

Conscious Consumption of Bamboo Lifestyle Products-Sustainability Perspectives

Electronic Word-of-Mouth Analysis and its Impact on Purchase Decisions: Studies on “Millennial and Z” Generation

Stock Valuation of Pt. Adhi Commuter Properti Tbk (ADCP) as a Transit-Oriented Development Property Developer

Value Drivers Analysis of For-Profit Social Enterprise (Case: People of Happiness)

Empathetic Leadership and Cultural Consciousness in Leading: Lessons from Iceland, Sweden, Estonia, Latvia, Lithuania, and Finland

Factors that Influencing Revisit Intention to Japan towards Japanese Culture Enthusiast

Analyzing the Impact of Artificial Intelligence and Sustainability on Gen Z Consumer Purchase Intentions: A Case Study of L’Oréal Cosmetics Indonesia

How do Brand Image and Service Quality Influence Tourist Buying Decisions and Satisfaction at Puri Saron Madangan Hotel, Bali, Indonesia

Proposed Marketing Strategy to Increase Re-Visit Intention and Purchase Intention of Tourist in Yogyakarta: Case of CV. Jogja Jalan Jalan

Lebanese Attitudes toward Using Mobile Applications for Home Delivery Services

A Good Partner in Sleeping: A Research on Customer Value Regarding Mattresses

The Influence of Compatibility and Technology Acceptance Model Toward Intention to Use E-Wallet During Covid-19